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Showing posts with the label SMS Marketing

Harmen Mander | Writing A Business Plan For Success

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  Harmen Mander | Business plans are good for entrepreneurs starting a business who want to attract funding and established firms looking to expand into a new venture or grow their business. A business plan is a road map to the success of a business, many businesses fail every year because of improper planning. A good business plan eliminates this dilemma. Purpose: The purpose of a business plan is to help determine the course of the business; where it should be in the future and where to place the resources in order to achieve that goal. It is a document that provides future lenders and investors with proof of the entrepreneurs’ credibility. Thus, making them better candidates for funding. Harmen Mander Length: A Business plan wording and formatting should be straight forward and simple. The business plan should not be more than 40 pages. Summary tables and business charts should be used to make the numbers easy to read and grasp. No more than two fonts should be used. Font size shoul

Harmen Mander | Market Your Website on the Video Sharing Sites

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  Harmen Mander | The increasing popularity of the video sharing sites makes them perfect for searching of all kind of video material and an ideal platform to market your own websites, products, or services. With the latest statistics indicating that the biggest video sharing site, YouTube, is now getting more than a billion views per day, there is little surprise that these sites have been noticed by many marketers. However, marketing on them is not as simple and as easy as some webmasters think since with the large number of visitors results in an overwhelming number of uploaded videos as well. In order to have your own video notice, you will have to follow a few simple rules: Harmen Mander 1. Content is still and has always been the king, so make sure that your video is of interest to many. Slapping your website URL across a two-minute video with a black background and annoying music, is not going to do you or your company any good. 2. Choose a good description: even if you have an

Harmen Mander | What Are Local Business Directories?

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  Harmen Mander | Local search is the use of modified internet search engines that requires the people to submit searches against an arranged database of local business lists. Typical local searches include not only information about “what” the visitor is searching for but also “where” the information lies. Local business directories are mainly search engines which hold all the businesses that are owned by people in a certain area and are categorized into different types. Business owners who want to promote their businesses themselves enter the specific information required for their businesses to be advertised online. It is best to form a website so that more information is provided to the consumer about the products. In that case the business directories rate the website from a different perspective. Other than this, all they have to do is find the local business directory and complete the process that is required so the directory can categorize the business according to the need of

Harmen Mander | How to Get More Email Response

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  Harmen Mander | Is it possible to use personalized email that gets a response, and ultimately, new clients, from those in your network? I’m not talking about mass direct emails, but sending individual emails to people in one’s network, LinkedIn connections, past clients, etc. for the purpose of generating enough interest to get a conversation with that person. For a full year I conducted a Marketing Action Group program to teach and support participants to use direct, personalized emails to get new business. In this article I want to share the results with you and also best practices for emails that get the most response. Many of the participants got very good results and ultimately attracted enough clients to fill their practices. Of course, some were less successful. What are the things that made the biggest difference between those who got great results and those who didn’t? Harmen Mander Quality of the contacts and relationships | Harmen Mander This may have been the most signifi

Harmen Mander | Why Brands Need to Invest in Event Marketing

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  Harmen Mander | It has become very difficult to really connect with the consumers nowadays on digital channels as social media has jam packed the connectivity mediums, making the messenger nearly useless. The message imparted by the brand should make an impact as compared to the other messages by different brands as there are millions of users who keep a check on the same. On the other hand, brands are also competing hard with the audiences, social circles, family and friends and continuously share text, emails, newsfeed etc. Harmen Mander This overloading of information has made the consumers become too choosy and particular regarding the content they get engaged with and this raises the bar for brands when they compete hard in getting digital attention from the users. It is really important to stand out and make a different impact with today’s digital consumers and the solution lies in event marketing. Harmen Mander | Why should you choose event marketing? The biggest drawback of d

Harmen Mander | Why Is Digital Marketing So Important?

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  Harmen Mander | Why is digital marketing so important? The next big hopes for the best results in business development and career growth. As the internet users across the world have been increased massively by year on year and when it compares to since 2000-2018 the ratio is increasing year by year. Now the fifty percent (50%) of the population around the world are using the internet. And by 2020 the active internet users are crossing 65% of the population across the world. Harmen Mander The main reason to increase the active internet users in last few years is due to the high usage of smartphones, tablets, and other smart devices around the world. These are very handy and useful to carry along with people where ever they go. Considering all these points the online marketing is a vast and broadly open to all the people around the world to connect through multiple devices like (Mobile (Smartphone), Laptop, Desktop, Tablet, Smart TV etc.) So this is going to help the Digital Marketing